e.l.f.
E.L.F. Cosmetics
Bring out your natural beauty and create fresh looks with E.L.F. Cosmetics. With a large selection of E.L.F. Cosmetics products available online and in stores, Walgreens makes it simple to stock up on your favorites and discover new items to add to your beauty bag.
E.L.F. Cosmetics overview
E.L.F. Cosmetics stands out in the beauty industry for its commitment to providing high quality beauty and skin care products at affordable prices. To reduce the price point of their formulas, the brand invests strategically in product research and development, allowing the company to create and test new items quickly. By cultivating relationships with top global manufacturers, E.L.F. Cosmetics is able to control the costs of production and then pass these savings onto their customers. In addition, the brand constantly seeks feedback through social media and other channels, so the experts behind it can continuously improve their packaging and products.
To meet the needs of people with sensitive skin, E.L.F. Cosmetics goes to great lengths to use clean ingredients in every product they make. Every formula is free of parabens, phthalates, triclosan, triclocarban, hydroquinone and nonylphenol ethoxylates. The skin care products are also free from sulfates. In addition, every product is 100% vegan. Efforts to protect animals has also earned the brand certification from both PETA and Leaping Bunny. These credentials attest to the fact that E.L.F. Cosmetics doesn’t test on animals, conducts independent audits and provides documented evidence on an ongoing basis to ensure compliance with cruelty-free standards.
What types of products does E.L.F. Cosmetics offer?
E.L.F. stands for every eye, lip and face. The brand name reflects the brand’s mission to offer products to complement virtually every skin tone and undertone combination. Whether you want dramatic effects for night and special occasions or subtle results for everyday wear, E.L.F. Cosmetics offers products to suit your preferences.
In the E.L.F. Cosmetics collection, you’ll find a wide range of economically priced makeup. Beautify your eyes with eye concealer, eye shadow, mascara, eyeliner and eyebrow cosmetics. Make your lips pop with lipstick, lip balm, lip gloss, lip liner and treatments. For the face, E.L.F. Cosmetics offers an array of products for enhancing skin tone, disguising imperfections and contouring, including foundation, concealer, blush, bronzer, highlighter and powders. Get the most out of everything in your makeup collection with brushes, sponges, applicators and other tools from E.L.F. Cosmetics.
E.L.F. Cosmetics is particularly well known for their primers and concealers. The primers help prepare the eyes and face for cosmetics, extending wear time. They also address concerns like enlarged pores with each application. Concealers come in a variety of shades, and you can choose from smooth, satin and matte finishes to get the look you desire.
In addition to makeup, E.L.F. Cosmetics offers a range of skin care products. To ensure that each product is effective and safe, the brand partners with Dr. Renée Snyder, a dermatologist board-certified by the American Board of Dermatology. Shop the skin care line to find cleansers, moisturizers and other products for your daily regimen as well as treatments geared toward specific needs.